Steve Harrison (UK) argues for more fun and fame in advertising

Two gentlemen from the world of advertising for the price of one: that's what you get in this episode. Steve Harrison opens up about Howard Luck Gossage, a 1960s adman who – like Steve himself – was not averse to a dash of controversy. The key lesson? Advertising is show business. “It's our job to entertain.”

Reading tip if you want to dive into the life and work of Howard Gossage: Check out Steve's latest book ‘The Howard Gossage Show: And what it can teach you about advertising, fun, fame, and manipulating the media’.